2020-09-10 07:45Press release

SmiLe strengthens its expertise in global sales and marketing

Magnus PålssonMagnus Pålsson

SmiLe Incubator strengthens its expertise in global marketing and sales by engaging Magnus Pålsson as Senior Advisor. He has extensive experience from working with both strategic and operational commercial issues in international pharma, medtech and diagnostics companies.

Magnus Pålsson has an MBA (Dipl.-Kfm.) from the Henrich-Heine university in Germany. After graduating he has lived and worked in many countries, mainly in Germany, Canada, Portugal and most recently in Switzerland. He has held leading positions in sales, marketing and business development at for example Ratiopharm, Mölnlycke Healthcare, HemoCue (Danaher) and the Swiss subsidiary of Radiometer (Danaher) of which he has also been General Manager.

”We are very pleased that our members now have access to Magnus international experience and competence. The life science industry is global and marketing and sales are often both costly and complicated so specific expertise is required to handle these issues. The earlier companies acquire that expertise, the better their chances are to succeed”, says Ebba Fåhraeus, CEO of SmiLe Incubator.

”I am very much looking forward to my assignment as coach at SmiLe. It is inspiring to see how SmiLe works to both support and challenge their startups in such a positive way. As I myself have worked both locally ’in the field’ and purely strategically with commercial issues on head office level, I can advise from both the startups’ and large companies’ perspective – the latter often being the ones buying projects from these startups,” says Magnus Pålsson.

Magnus Pålsson will be available for SmiLe members 3-4 days a week.

SmiLe focuses strongly on having a team of very senior business developers affiliated with the incubator, all of them with experience from the life science industry. In total, the members of the SmiLe team have more than 250 years of life science experience to share with the members.


För mer information, kontakta: Ebba Fåhraeus, CEO of SmiLe Incubator +46(0) 7340004339, ebba@smileincubator.life

Language: English

About SmiLe Venture Hub – Pioneering Life Science Innovations

SmiLe Incubator is a life science business incubator based in Medicon Village in Lund. SmiLe helps entrepreneurs to commercialize their ideas. There are currently more than 20 companies in SmiLe, which together with alumni companies, have attracted more than EUR 280 million in venture capital to date since 2014. SmiLe offers business coaching, a large network of contacts and a dynamic community, as well as well-equipped laboratories which is unique of its kind in Sweden. SmiLe is a non-profit organization and receives basic funding from Region Skåne, Lund Municipality, Lund University and Medicon Village. SmiLe´s sponsors are Agilent, Sparbanken Skåne, Awa, Høiberg, Prevas, Setterwalls, Zacco. SmiLe’s listed alumni companies have a market capitalization of almost EUR 750 million (Q4 2019). www.smileincubator.life